Riverside Luxury Cruises is empowering travel advisors with a free co-branding solution to “supercharge” the selling of its itineraries. Riverside, through a partnership with Approach Guides, will launch custom marketing pages, which will be followed by a co-branded website. To further extend the reach of this initiative, Riverside is also partnering with social automation company Rallio to integrate co-branded content into advisors’ social posts, maximizing engagement and conversion across channels.

Advisors can now instantly co-brand and share pre-designed marketing pages—called content experiences—that showcase Riverside’s itineraries, destinations, offers and onboard experiences. Coming soon, each experience will be paired with a personalized version of riverside-cruises.com, complete with real-time pricing, availability and built-in calls to action that drive leads directly to the advisor. 

“Our partnerships with Approach Guides and Rallio empower advisors with smarter, faster, and more intuitive tools to market and sell our luxury product,” said Riverside CEO Americas Jennifer Halboth. “From co-branded content to AI-driven insights to real-time reporting and analytics, both Riverside and our advisor partners gain access to cutting-edge solutions to elevate brand visibility, client service and overall business success.”

Automated social posts created through Rallio will dynamically link to instantly co-branded and conversion-optimized content powered by Approach Guides.

The service is available immediately and getting started is easy: no registration forms, no passwords to remember, no waiting for approval. Advisors can co-brand their first content at inspires.to/riverside.