All-inclusive holiday specialst Club Med has declared record results for the first half of 2025, continuing to build momentum after the company transitioned to a ‘100% upscale strategy’.

Globally, Club Med achieved a business volume of €1,175 million in the first 6 months of the year – a 4% increase compared to the same period last year. All regions worldwide contributing to this growth, fuelled by business from the Pacific surging 16%.

Club Med’s Pacific business rise included an 8% uptick in its Australia customer database.

Concurrently, Club Med’s ski portfolio reported a significant 29% year-on-year boost in business volume, with Club Med Tomamu in Japan remaining a top choice for travellers, popular due to its variety of accommodation, diverse ski runs and off-slope activities.

Bali remains the Pacific market’s top sun resort, with its proximity to Australia and flight options, plus its family and multigenerational appeal cited as key drivers.

Globally, resort operating revenue jumped 17%, “reaffirming the strength and resilience of Club Med’s premium all-inclusive model during a time of global uncertainty,” the company said.

“Our performance in the Pacific continues to demonstrate strong growth, driven by the appetite for effortless, all-inclusive holidays that cater to families, couples, and groups alike,” said Michelle Davies, General Manager for Club Med Pacific and New ESAP Markets. 

“These results reaffirm the trust our guests place in the Club Med brand.”

“With recent resort enhancements, including the opening of the first ever Family Oasis in Asia, at Club Med Phuket and upcoming renovations at Club Med Bintan, we are strengthening our ability to provide premium holiday experiences worldwide.

“The opening of our first-ever resort in South Africa in July 2026 also marks an exciting milestone in our expansion, bringing new opportunities for our guests to discover diverse and exceptional destinations.”

“As we continue to champion our upscale offering, innovation and sustainability, we’re confident that this momentum will not only continue but accelerate.” 

Beyond the Pacific, Club Med’s development strategy incudes a number of key new projects in San Sicario in Italy and expanding its European ski footprint with a Letter of Intent to develop a 300-room resort in Tremblant, Canada.

In Asia, Club Med continues to strengthen its family-friendly offering, with Club Med Phuket achieving a 35% year-on-year sales increase, fuelled by the opening of the new 32-room Family Oasis. Renovations across all rooms, including suites, will be completed in 2025.

At Club Med Bintan, extensive upgrades are underway and set for completion by the end of 2026, featuring refreshed rooms and elevated dining spaces.

Further ahead, Club Med South Africa Beach & Safari, the brand’s first dual-location resort, is on track to open in July 2026. The project combines a beachfront escape on KwaZulu Natal’s Dolphin Coast with the private Mpilo Safari Lodge.

The opening of the brand-new Club Med Borneo will shortly follow.